Eeew. Swiss restaurant to serve human breast milk

I hope this is just for publicity.  Apparently, the Storchen restaurant in Switzerland will soon serve various soups and sauces containing at least 75 per cent human breast milk.  The owner has posted ads looking for women donors, who will receive money for their milk.  The guy said: "I first experimented with breast milk when my daughter was born. One can cook really delicious things with it. However, it always needs to be mixed with a bit of whipped cream, in order to keep the consistency."  Umm...  yech.  [Telegraph]